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undergraduate thesis
Optimizacija web stranica za tražilice
2022. urn:nbn:hr:190:038440
Cvetkovski, Ivor
University of Rijeka
Faculty of Engineering
Department of Computer Engineering
Section of Intelligent Computing Systems

Cite this document

Cvetkovski, I. (2022). Optimizacija web stranica za tražilice (Undergraduate thesis). Rijeka: University of Rijeka, Faculty of Engineering. Retrieved from https://urn.nsk.hr/urn:nbn:hr:190:038440

Cvetkovski, Ivor. "Optimizacija web stranica za tražilice." Undergraduate thesis, University of Rijeka, Faculty of Engineering, 2022. https://urn.nsk.hr/urn:nbn:hr:190:038440

Cvetkovski, Ivor. "Optimizacija web stranica za tražilice." Undergraduate thesis, University of Rijeka, Faculty of Engineering, 2022. https://urn.nsk.hr/urn:nbn:hr:190:038440

Cvetkovski, I. (2022). 'Optimizacija web stranica za tražilice', Undergraduate thesis, University of Rijeka, Faculty of Engineering, accessed 07 May 2024, https://urn.nsk.hr/urn:nbn:hr:190:038440

Cvetkovski I. Optimizacija web stranica za tražilice [Undergraduate thesis]. Rijeka: University of Rijeka, Faculty of Engineering; 2022 [cited 2024 May 07] Available at: https://urn.nsk.hr/urn:nbn:hr:190:038440

I. Cvetkovski, "Optimizacija web stranica za tražilice", Undergraduate thesis, University of Rijeka, Faculty of Engineering, Rijeka, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:190:038440

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Metadata
TitleOptimizacija web stranica za tražilice
Title (english)Web Site Search Engine Optimization
AuthorIvor Cvetkovski
MentorMladen Tomić (mentor)
Committee memberKristijan Lenac (predsjednik povjerenstva)
Committee memberMladen Tomić (član povjerenstva)
GranterUniversity of Rijeka
Faculty of Engineering
(Department of Computer Engineering)
(Section of Intelligent Computing Systems)
Rijeka
Defense date and country2022-09-22, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Computing
Abstract
Tema završnog rada je optimizacija web stranica za prikaz u tražilicama (SEO). Radom je u uvodnom dijelu obuhvaćena povijest tražilica i njihovih algoritama kroz zadnjih par dekada kao i osnove strukture web stranica. Naglasak je stavljen na pojašnjavanje tehnika SEO-a i utjecajnih faktora poput on-page / off page faktora. Detaljno su pojašnjene prednosti optimizacije web stranica i direktan utjecaj SEO-a na rangiranje unutar SERP-a. Elaborirane su i prednosti pravilne implementacije SEO-a u kontekstu samog sadržaja stranice, arhitekture web stranice i HTML-koda. U završnom dijelu rada je detaljno opisana praktična primjena SEO tehnika na primjeru izrade konkretne web stranice.
Abstract (english)
The aim of this thesis is to analyse web page Search Engine Optimisation (SEO) methods for higher ranking of web pages in Search Engine Results Page (SERP). In its introductory chapter, the thesis provides an insight in history of search engines and their algorithms during the last couple of decades and describes basis of web pages structures. The thesis concentrates on SEO techniques and SEO impacting factors such as on-page / off-page factors, providing detailed explanation of advantages of web page optimisation and its direct impact on ranking in SERP. It also describes the importance of correct implementation of SEO in web page content, architecture and HTML code. The last chapter of the thesis deals with practical implementation of SEO techniques in design of a real web page.
Keywords
Languagecroatian
URN:NBNurn:nbn:hr:190:038440
Study programmeTitle: Computer Engineering
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/ prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka računarstva (sveučilišni/a prvostupnik/ prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka računarstva)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence Attribution 4.0 International (CC BY 4.0) icon
Created on2022-09-24 20:20:44